How to Make Your Instagram Feed More Consistent with Color Themes
My friend Alex is "The Eternal Hostess" and she's launching a new event hosting / entertaining blog. She needed help getting some strategy down for her Instagram which will become one of her most powerful marketing tools. To get her started, we took a look at how her Instagram feed is looking so far and what improvements could be made, little photography related tweaks to take it to the next level, making the photos more beautiful to look at, interesting for viewers to actually want to engage with and more consistent overall to build and communicate a clear vision of her brand identity so she's recognizable visually when people spot her work!
In this screen recording video, I talk through my critique of The Eternal Hostess Instagram and place a special focus on the important of intentionally using color. I include demonstrations of how to arrange the photos and make mock-up examples using Pinterest photos to give Alex ideas of what is possible. Below you'll find photos of the collages I made with a breakdown of how each style was created, what it's strengths and weaknesses are and what kind of impact you could expect to have on viewers / followers. Let me know if you have any questions! :) xx Chamonix